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Theatre Royal, described as Newcastle Upon Tyne's cultural
temple, presents over 380 performances to over 300,000
people each year. Its status and reputation as one of
the finest theatres in the UK ensures it is a key date
in the touring calendar of some of the world’s leading
theatre companies. |
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Brief
The theatre required an attractive, user-friendly website with a
content management system to update show information linking to
their box office system. They also wanted to use the website to
provide extensive information to their visitors.
Solution
Redlevel has created a site that is highly attractive and rich in
content. It has a user-friendly navigation system and content is
easy to follow. Features and benefits include:
- The content management system allows the theatre to manage their
content and upload images quickly and simply
- The dynamic show list calender lists shows automatically by
month
- The advanced registration and emailing system encourages regular
interaction with customers who sign up for newsletters via the
website. The theatre can manage their mailing list database and
create attractive HTML emails from a list of templates, which
can be sent directly from the site’s administration system
- An attractive header displaying 12 different banners randomly
- A interactive virtual tour to view the theatre's grand auditorium
Results
The site is constantly updated and receives a substantial amount
of traffic. The theatre are able to send newsletters every week
to keep customers informed of latest shows. View
Web Site
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